Work · case studies
15 projects in Serbia and abroad: online shops, hotels, portals, manufacturers and local service businesses. The figures are real data from our clients’ websites.
In short
Our portfolio covers online shops, hotels, tourism portals, manufacturers and local service businesses in Serbia and abroad. For each project we describe the problem, the solution and figures you can check on the client’s site: the number of products, pages and published articles.
The portfolio is split into case studies. Click a project to read the full write-up.
Online shop, SEO, Google Shopping, Google Ads
Pools sell for only a few months a year, and the same Intex and Bestway models are on offer from big retail chains, marketplaces and dozens of smaller shops. We built the shop together with a content system that answers the buyer’s question “which pool should I get?” before they ask a competitor.
Online shop, SEO, supplier integration, Meta and Google catalogue
The catalogue of toys and construction sets comes from a supplier and changes all the time. Instead of manual data entry, we built a system that imports the data on its own and puts human effort where it brings in searches: categories and content.
Online shop, SEO, Google Shopping, buying advice
When you sell a well-known brand, you compete with authorised dealers and large electronics chains for the same model names. We built a lean, focused shop for Kärcher equipment, with an advice section that answers the questions people have before they buy.
SEO, Google Ads, campaigns
For Apoteka Apolo we did not build the website. We run the channels that bring in customers: SEO and Google Ads. A catalogue of more than 2,000 products competes with large pharmacy chains, and customers buy wherever they first find an offer they trust.
Website, SEO, AEO and GEO, 3D configurator
A manufacturer with many models needs a website that shows the product from every angle, explains the differences between variants and is easy to understand for both Google and AI search tools such as ChatGPT and Google AI Overviews.
Website, online booking, three languages
Hotels pay booking platforms a commission on every reservation. Hotel Fantastico wanted guests to book directly, pay by card and get an instant confirmation, with reception seeing everything in one place.
Portal, custom development, SEO content
Accommodation on Tara was scattered across classified sites, social media and booking platforms. We built a portal where hosts publish their own listings and receive enquiries with no commission, and guests also get a guide to the mountain.
Website, tourism portal, multilingual
Senta’s tourism offer was spread far and wide: dozens of places to stay, festivals all year round, food and drink, and international projects. We built one multilingual place where visitors find everything they need for their trip.
Website, local SEO, Ireland
The Dublin cleaning market is crowded. People search for an exact service in an exact part of the city (“end of tenancy cleaning Dublin 8”) and choose by reviews. We built a site with a page for every important service and location.
Website, local SEO, Ireland
The same owner already runs a successful cleaning website in Dublin. A second brand only made sense if it covered different searches. So BioClean has a narrower focus: attic cleaning and mould removal, with pages for areas of Dublin and the surrounding counties.
Website, local SEO, Germany
The company from Bad Harzburg offers three kinds of work within a 100 km radius. Customers search for each service separately, together with the name of their town, and German rules for websites are strict. We built a site with a page for every service and local coverage of the whole region.
Website, online shop, local SEO, Hungary
Wedding photographers compete locally, town by town, and couples choose by galleries and recommendations. On top of that, Foto-Maja wanted to sell photo prints, calendars and albums online.
Website, B2B SEO
Forklift buyers are businesses that compare for a long time: diesel, gas or electric, buying or hiring, service costs and parts availability. The website has to answer those questions up front and show what is in stock right now.
Portal, SEO, monetisation
A classifieds portal lives on traffic, and listings are short and go out of date quickly. Alongside the listings we build local guides from across Vojvodina that bring in organic visits, and the portal earns money by selling advertising space.
Website, SEO, Google Ads
People considering a heat pump compare savings, installation and other ways of heating, often for months. The website was built with one goal: to answer those questions and bring the visitor to a quote request.
How to read it
Every case study in this portfolio follows the same structure: who the client is and what their market looks like, what the problem was, what we did and what changed. The figures come from real data on our clients’ websites, and we track growth through Google Search Console and analytics.
Bazeni Akcija, Kocke.rs and MojKarcher.rs show how to build a shop that ranks: SEO categories, pre-purchase content and Google Shopping.
Hotel Fantastico, Tara Smeštaj and Visit Senta are examples of direct bookings, portals and multilingual websites.
Dream Cleaning and BioClean Dublin in Ireland, Urban Werk in Germany and Foto-Maja in Hungary show local SEO in another language.
Extraform, Lift and Carry, Toplotna pumpa and Mali oglasi Vojvodina are websites whose goal is an enquiry rather than a checkout. For Apoteka Apolo we run SEO and Google Ads.
We keep adding new projects. If you want a similar result, take a look at our services or book a free SEO audit.
Contact
Get in touch and within one working day you will receive a free audit of your website.
+381 69 740 754 · +381 63 695 999
office@plusnet.rs
Branka Radičevića 44, 24400 Senta, Serbia
Mon – Fri, 08:00 – 16:00 (CET)